Cost per Lead
We saw that many lead generator websites are working hard to price their leads by industry. Unfortunately for them, we disagree, since we see NO VALUE in charging a man by his trade. In fact, we believe that leads should be priced equally.
Why all leads should be priced equally?
We’re going to answer that question in a second. But first, let’s talk about milk. Let’s say that a gallon of milk costs $2. Now, the grocery store does not ask you “what are you going to do with this milk?”. In fact, they couldn’t care less if you buy it to feed your baby or if you buy it because you are a pâtissier who’s planning to bake a cake and sell it for $100.
I founded Find A Pro in order to deliver affordable leads to service providers and to help them connect with potential customers. My dream was to create a single platform, that will match and provide local solution for all of our home services needs.
They sell milk. All they care about is that the milk is fresh, cold and packaged correctly.
However, when it comes to lead generation programs, salesmen are constantly calling you, asking what is your average ticket and try to prove to you that if you pay them a percentage of your income or a flat fee (based on your industry), you’ll get rich.
Some even go the extra mile and tell you that they sell the same lead to 3 companies, meaning that your chance to get a lead is a 1:3 ratio. The same ratio goes to your competitors. That means that if a lead costs $25 and you have a 1:3 ratio to win the customer, you are actually paying $75(!!) per lead because your competitors have the same ratio as you.
Find A Pro
With Find A Pro, we offer free complimentary listings for each and every local business in the US. On top of that, we offer few paid plans that will help you promote your business.
We do not offer pay per lead plans. Instead, we offer cost calculators that will help you get a general idea on the cost of your project and list of local service providers near you.
We have a strict policy and take consumer complaints VERY seriously. Our goal is to list REAL, LOCAL businesses and will terminate accounts that will not comply with our guidelines.